职位类别: | 文体.影视.写作.媒体类 |
POSITION TITLE (ENGLISH): Media Officer
DEPARTMENT: Program
REPORTS TO: News & Public Interaction (NPI) Unit Manager
LOCATION: Beijing
PURPOSE OF POSITION:
The Media Officer is responsible for working with Greenpeace East Asia?ˉs project teams in developing and implementing effective communications plans to further campaign and organizational goals. This position requires strong specialized skills and experiences in news-related area, including knowledge of news industry, creating and pitching compelling stories, networking with traditional and new media, and utilizing tools and best practices to enhance Greenpeace?ˉs ability on news making and building public support.
MAJOR RESPONSIBILITIES:
1.Plan, coordinate and execute cohesive, creative and effective communications strategies to increase visibility of Greenpeace campaigns in traditional and new media, and enhance public support and alignment to our issues.
2.Plan and execute online and offline news-making activities.
3.Contribute to the development of campaign plans and activities, so that communications strategies are embedded in campaigning plans.
4.Write and, in some cases, initiate press releases and background information for news industry. Contribute to the creation of visuals and compelling stories to support communications plans and news-making activities.
5.Prepare and organize press conferences. Handle press enquiries. Prepares press materials and publications when needed.
6.Provide media evaluations on activities and projects.
7.Proactively provide communications-related input on the future direction of campaigns; seek and recommend communications opportunities.
8.Build up and maintain media contact database.
9.Help co-ordinate timing of events to prevent conflict.
10.Build and maintain a sound general knowledge of all Greenpeace campaigns and issues, in order to be capable of responding to general press inquiries.
11.Work closely with the NPI management and communications team to ensure coherence of public messaging.
12.Perform other duties as assigned by the line manager.
REQUIRED QUALITIES AND SKILLS:
1.Demonstrated ability to achieve communications-related objectives with at least 2 years of experience in related fields;
2.Demonstrated ability to initiate, leverage and develop partnerships with major players of Chinese news industry;
3.Strong strategic, research and analytical abilities;
4.Fluency in written and spoken English and the local language of the region where the position is based;
5.Excellent written, verbal and interpersonal communication skills;
6.Willingness to learn new skills, technologies and information as organizational objectives require;
7.Commitment to, and demonstrated ability to work well as part of a team;
8.Ability to work unsupervised, in a rapidly changing environment;
9.Ability to operate and lead under pressure and in physically or mentally challenging situations;
10.Ability to manage multiple simultaneous projects and to meet tight deadlines, including a flexible mindset regarding working hours;
11.Commitment to the mission, principles and values of Greenpeace;
12.Bachelor?ˉs Degree or above;
13.Computer literacy.
KNOWLEDGE REQUIRED:
1.Knowledge of the overall goals and intent of Greenpeace (including policies, guidelines, programs, campaigns and project activities):to lead campaign activities in support of the world"s largest environmental protection group.
2.Knowledge of the developments in the news industry inside and outside of China, including the cultural, economic, political and legal environment that the news industry operates in China.
3.Knowledge and ability to develop new and creative approaches and advance communication goals and objectives to help win campaigns.
4.Knowledge and experience of news-oriented writing and editing including press release, opinion piece, compelling stories and other press materials.
5.International mindset and/or exposure to international work environment desirable.
6.Knowledge of communication techniques, strategies and practices. Specialist communications knowledge to help place the campaign on the local, national and international stage.
WORKING CONDITIONS
The position works in a standard office environment, and is required to travel to other Greenpeace offices, campaign locations or locations where environmental problems require the presence of Greenpeace representatives.
The position may be required to work under pressure and in physically or mentally challenging situations.
Be on call after hours and on weekends as&
绿色和平是一个全球性的环保组织,致力于以实际行动推动积极的改变,保护地球环境与世界和平。成立于1971年,绿色和平目前在世界40多个国家和地区设有分部,拥有超过280万名支持者。我们致力于以实际行动开拓一条绿色的发展道路。
Greenpeace is an independent global campaigning organisation that acts to change attitudes and behaviour, to protect and conserve the environment and to promote peace by:
Catalysing an energy revolution to address the number one threat facing our planet: climate change.
Creating a toxic-free future with safer alternatives to hazardous chemicals in today"s products and manufacturing.
Protecting the world"s ancient forests and the animals, plants and people that depend on them.
Campaigning for sustainable agriculture by rejecting genetically engineered organisms, protecting biodiversity and encouraging socially responsible farming.
Defending our oceans by challenging wasteful and destructive fishing, and creating a global network of marine reserves.
Working for disarmament and peace by tackling the causes of conflict and calling for the elimination of all nuclear weapons and nuclear power.
Greenpeace is present in 40 countries across Europe, the Americas, Asia, Africa and the Pacific. Greenpeace East Asia opened its Hong Kong office in 1997, Beijing in 2002, Taipei in 2010 and Seoul in 2011.
To maintain its independence, Greenpeace does not accept donations from governments or corporations but relies on contributions from individual supporters and foundation grants.
In pursuing our mission, we have no permanent allies or enemies. We promote open, informed debate about society"s environmental choices. We use research, lobbying, and quiet diplomacy to pursue our goals, as well as high-profile, non-violent conflict to raise the level and quality of public debate.
We believe that the struggle to preserve the future of our planet is not about us. It"s about you. Greenpeace speaks for nearly 3 million supporters worldwide, and encourages many millions more than that to take action every day.
We take the name of our flagship, the Rainbow Warrior, from a Native American Cree legend. It described a time when humanity"s greed has poisoned the earth, and a tribe of people known as the Warriors of the Rainbow would rise up to defend her.
As one of the longest banners we"ve ever made summed things up, "When the last tree is cut, the last river poisoned, and the last fish dead, we will discover that we can"t eat money..."
Greenpeace in East Asia
Greenpeace is in East Asia to fight climate change, stop toxic pollution, ensure food security, end illegal deforestation, and defend the oceans.
Environmental problems know no borders. Greenpeace recognizes the importance of regional offices that work together to achieve effective solutions for a sustainable future.
Surging economic development in East Asia has brought widespread prosperity, but has also taken a severe environmental toll, both regionally and worldwide. Greenpeace is committed to ensuring a green development pathway together with the people of Mainland China, Hong Kong, Taiwan and South Korea.
地址:北京东城区新中街68号聚龙花 园7号楼聚龙商务楼3层
邮编:100027